Wisdom & Business has been created for business minded individuals, in any industry, who are looking for the most leveraged up to date strategies in the marketplace, right now, in order to ensure they are putting their focus in the areas that will bring them the greatest return on Investment, in the fastest amount of time. We know that success without fulfillment is empty, so it is important to apply wisdom to ensure that you have success not just in business, but in your overall life. We have a wonderful network of Entrepreneurs whose knowledge we tap into to gain these insights for our community, and in addition, we implement the strategies we recommend to you and try them out ourselves first, so we know that they do actually work before we recommend them to you. We are passionate about what we do here and our mission is to bring immense value to your lives and businesses.
Our three areas of focus, which are the biggest keys to keeping any business running and pushing the boundaries on what is possible are:
If you wish to innovate and stay current, the best thing you can do is stay inspired, and by default, you will inspire those you work with, and together build an inspiring vision to move your business towards as a team.
How you may ask, well, for those of us who love, eat and breathe what we do each day, there is no such thing as work/life balance. The more we put in, the more we want out of our businesses and it is easy to be sucked into the never ending vortex of all work and no play, and if we start neglecting to spend the time taking care of our basic needs (such as exercise, eating well and spending time with those we love), and investing time in the other areas of our life that we value highly, life can start feeling BAD, and we can forget why we put ourselves in this position in the first place!
We are all human beings ultimately, and have so many competing demands on our time, so how do we best manage all of it?
Well, it is all about energy management, rather than time management, and with this in mind, we will help you stay inspired and help you with strategies to manage your energy to ensure you are operating at maximum effectiveness the majority of the time…so you can go on to break through and beyond what even you think is currently possible.
In this day and age of online competition and a saturated marketplace, marketing your business and getting your products and brand out in front of the right Customers is not an easy task and can cost thousands. The solution then is, to get your business in front of a large audience of the right target market over and over again for a low cost so you don’t burn your marketing budget too quickly, because we all know, cashflow is the most important aspect of keeping any business running. Therefore, we are consistently on a mission to identify the most powerful, leveraged up to the moment strategies available to businesses at any level in the marketplace, and across any industry, because let’s face it, everything in the digital online world changes so fast ie. new platforms etc. We will share our knowledge with you, and sift through all the information overload on your behalf, to save you both time and money! Knowledge is power as the saying goes and we want to arm you with the power to change your life and business. We will only ever endorse a product, Company or Service once we have tested and proven it’s effectiveness ourselves, as our endorsement is ultimately our reputation.
Why are we all in business in the first place, well, lets face it, without a steady stream of cold, hard cash coming in to cover our basic needs along with our greater wants and desires, life can become very tough and no fun very quickly. So, how can we leverage all of our resources ie. our relationships, outsourcing, digital platforms, marketing and our time and energy in the most effective way in order to create consistent cashflow, to keep it all humming along nicely? The key is to keep it simple and not get overwhelmed. We should not put all our eggs into one basket but instead, slowly, over time, ensure we are creating multiple income streams and sales by providing complimentary additional products and services and then use this income to continue to invest in even more income producing assets that continue to serve your ever increasing number of Clients. We will explore all of this with you and keep your mind open (yes it is an open loop, hence our infinity logo…we are back to mindset again!) to new ideas and possibilities of creating even more cashflow.
A business leverage and income generation expert who has brokered individual deals to the value of $54 million dollars throughout her career. Colleen is dedicated to helping entrepreneurs and business minded individuals establish a business that allows their focus to be on their Clients and bringing in new business, which is where their focus should be. For those who are working 40 plus hour weeks and feeling like they are drowning in paperwork, and money is flying out the door as fast as it comes in, YOU ARE NOT ALONE. WE’RE ALL IN THIS TOGETHER.
Colleen has dedicated herself to sharing what she has learned and has therefore written “The Secrets of a Million Dollar Deal; 12 steps to income generation” (grab your free copy) and has also created several products outlining the powerful strategies that she herself has used to not only build her own business, but those of her many Clients.
After earning a bachelor degree in Electronic Engineering and Business Marketing, Colleen decided to focus on Sales & Marketing. During her career, she has spent her days pitching and winning over Clients such as Australia Post, Visy Industries, all sectors of the Government (Federal and State, Local and not for profit), National Australia Bank, Origin, Optus, Cadbury Schweppes, Fosters, Linfox, Pacific Brands, and a number of other large players, including the AFL. She has also consulted to many high profile speakers and business owners. This is not said to impress you but to let you know she is the ‘real deal’. READ MORE
Unlock the secrets to creating income through Doing Deals. You will learn key information on how to identify, control, implement & close mutually beneficial deals, & the skill set required to do so in order to grow your business, with your teams, no matter what industry you are in or what product or service you provide.
Once you know the Science, you can use this process to do deals with the media, you can use it to create joint ventures (one of my favourite leveraged strategies to grow your business), or to potentially engage affiliate partners to help promote your business to their networks.
Success does not come from making sales at the expense of the buyer’s trust through schemes or trickery. You may make a sale or two this way, but finding repeat business from these Clients will be a huge challenge. If you want lasting Client relationships and a large number of referrals, it is actually the complete opposite, especially in this day and age of social media where you cannot hide your reputation easily.
So, what is the mindset that makes the difference in the marketplace? What is the mindset that makes the difference to your Clients and the teams of people you employ that will turn them all into huge supporters and champions of your business?
Create innovative profit centers, and systematically build your business on multiple income generating pillars that support it. So, if one pillar collapses or is no longer effective, it is an inconvenience but it will not terminate your business’ ability to exist. We will teach you how to identify and create additional revenue pillars through clever strategies that add credibility to your brand in the marketplace. In addition, we teach businesses how to better utilise virtual business strategies to reduce costs….increasing efficiencies and effectiveness..
Colleen’s ability to add value to my business by creating joint venture deals with high profile contacts helped us fill our national round of events. Her ability to not only manage these events but to support me in getting deals done with the participants, in a friendly, supportive manner using all her negotiation skills, added thousands of dollars to our bottom line.
Her knowledge and ability added enormous value and changed the way we do business.
“Congratulations on your win with Visy (Visy Industries $50 plus million dollar contract annually)! This has all been built off the wonderful relationship you created (with the Client) and I am confident this will be one of the great success stories of our time!”
Randstad is the world’s second-largest HR service provider
As a result of just one deal closed by Colleen, one of our companies generated $19,988 in sales. I highly recommend anyone looking to scale their business, generate sales, targeted leads and long-term profitable partnerships, to use Wisdom & Business’ services.
Wisdom & Business has engaged credible joint venture partners with our target market of SME’s, on our behalf. This has resulted in over $66,000 of new sales and many thousands of new leads that we will go on to build relationships with and create future sales from. We are continuing our relationship into next year and based on the tangible results we have experienced, I can genuinely recommend their services.
